Corporate Communications Director

Job Title: Corporate Communications Director
Contract Type: Permanent
Location: Hong Kong
Salary: HK$80000 - 90000
Start Date: ASAP
Contact Name: April Hoon
Contact Email:
Job Published: April 06, 2018 18:52

Job Description

We are working with a news media company and they are seeking for a Corporate Communications Director to join their team in Hong Kong, leading their global corporate communications and corporate social responsibility portfolio. 

Reporting to the Head of Global Marketing and working closely with key senior management across the Group, the role requires a highly strategic and innovative communicator with international work experience. The role is in charge of developing a proactive PR strategy to promote the company's digital transformation story as well as expansions in the global marketplace for its overall image, products and services  

Job Responsibilities:

Corporate Communications

  • Develop and execute a strategic communications plan designed to establish the brand as a digital thought leader and the definitive China expert
  • Build strong and trusted relationships with members of the senior leadership team and act as counsel for external communications related manners
  • Act as the communications lead in crisis communications situations and rapidly develop internal and external communication strategies, as well as supporting Q&A for handing press, staff, readers and advertisers
  • Own the corporate website, and ensure it consistently reflects the current state of the company
  • Work closely with HR to advise on internal communications and employee engagement projects such as the company's Intranet and regular employee newsletter
  • Build and enhance brand position as an employer of choice via public relations, and partner with HR to facilitate and take part in school talks, job fairs, and host external visits to the company premises
  • Produce regular reports on media coverage to senior leaders and monitor brand perceptions and health
  • Establish and build effective working relationships with key reporters and media, advertiser clients, government and institutional bodies

Public Relations

  • Grow “earned media” share in Hong Kong and key overseas markets by:
  • Position the company through strategic themes and principal messages
  • Pitch interview opportunities for senior management and editorial leaders
  • Build thought leadership in the marketplace for strategic businesses and editorial topic experts
  • Oversee executive thought leadership campaigns including building executive profiles and high-level speaker placements
  • Act as the Brand Voice Guardian to ensure Group members adhere to our social media policy and provide strategic planning support on product and corporate project messaging on social media
  • Provide media training and interview Q&A for designated spokespersons and interview subjects, as required and ensuring the subject is sufficiently briefed prior to interfacing with external media


Corporate Social Responsibility

  • Oversee the CSR team, and ensure brand cohesiveness and executional excellence across key projects
  • Develop strategic communications plans to amplify the voice of our CSR programmes through traditional and PR, social media and guerilla tactics
  • Strategize and create a sustainable community outreach programme to deepen the community and grassroots appeal on a CSR level

Job Requirements:

  • Degree holder with major in Public Relations, Communications, Marketing, Journalism or related disciplines
  • At least 10 relevant working years in public relations and corporate communications and at least 5 years of management experiences
  • Solid working experience in an international company (in-house or PR firm) is a must
  • Close relationship and network with media and industry contacts in Hong Kong and the global market
  • Demonstrable experience in crisis management within a very fast-moving environment
  • Digitally-savvy, with hands-on experience using social media platforms for public relations purposes
  • Strong writing skills, with the ability to draft attention-grabbing, precise and concise press releases under pressure
  • A highly collaborative team player to work in a matrixed organization, entrepreneurial spirit, passion for news and current affairs, a habitual consumer of our products is strongly preferred
  • Excellent written and verbal communication skills in English is a must, working knowledge of Chinese is a must.

If this sounds like you, please send your CV to

We regret to inform that only suitable candidates will be notified. 

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