A world known extreme sport and lifestyle brand is looking for a dynamic, digital media specialist to build their local audiences, regionally and globally, by creating content through social media channels, including Facebook, Instagram, etc. The successful candidate will be very strong in channel management and strategy, able to grow social presence by tailoring and creating content and adapting locally relevant content from international in-house sources. Must have a good knowledge of the Hong Kong market trends in this particular sector. This is a fantastic opportunity to be part of an energetic, motivated team, working on a global brand.
- Connect with audience and grow fan base with fresh and engaging content
- Develop strong marketing and distribution tactics to drive maximum reach and drive traffic
- Keep a close eye on local trends and hot topics in social media and engage in real-time
- Plan and execute social media activation for brand events, culture and initiatives
- Connect with digital influencers and structure partnerships with them for content co-creation
- Build a strong network of digital influencers
- University degree in Marketing/Communications is preferred but not mandatory; Other majors welcome.
- Fluent in both written and spoken English and Cantonese
- 2 years experience in social media channel management
- Strong social media channel management skills
- Well connected in HK network
- Entrepreneurial spirit with sharp eye for creative opportunities